In a wooded area close to the village of Arosa every day visitors can encounter many squirrels, which they can feed. The trail is well suited for families.
Arosa’s autumn campaign of 2016 focused on promoting the squirrel trail as an excursion destination for the autumn months in Arosa, and as a way of generating additional day visits and overnight stays. With a VR-video on the squirrel trail with an accompanying competition in cooperation with Minor, and a subsequent social media video, which was part of the overall campaign, Arosa Tourism achieved great success and half a million views on Facebook. YOVEO was responsible for the design and worked on the implementation. Click here for more information.